And we can see that it currently says Student at Roux Academy, like we just saw. So I'll scroll down and find the Headline area. We're going to click on the pencil icon over here, which is the edit button for this section. Phrases like this can be used as an opportunity to show off your personality and what you're interested in while, at the same time, adding important keywords that make the profile show up in searches related to those words. For Michelle, if she was studying web design she might add a headline like passionate about web design. This can be an opportunity to show what you're passionate about related to your future career. But, as a student, you're likely in a different situation. If you were already in a career, this would likely be a place where you would list your job title and the company you work for. It's a chance to tell people who you are and what you do. Your headline is an important part of your LinkedIn profile and it should reflect the message that you're trying to convey. This is because, as a student, your default headline lists you as a student and the school you attend, but you can change this. As you can see here on the account where we're creating Michelle already has a headline that is Student at Roux Academy. So you're going to want to make it a good one. Also, keep in mind that you can always come back and edit or change your headline as you refine your interests or career goals.- While your profile picture is one of the first things people will see on your LinkedIn account your headline is one of the first things they'll read. Your headline should be just that, a headline and not a long string of words. So, again, try to use words that reflect your passion or skills, but don't just fill it with keywords. So the headline area is your first opportunity on your profile to catch someone's eye and let them know what you're about in a quick, succinct manner. And, as you can see here, we've now changed Michelle's headline Student at Roux Academy | Passionate about Web Design. For now, I'm just going to type in here marketing and I'll select Marketing Services and I'll click Save again. This helps LinkedIn know what kind of content to share with you in your feed. And we'll add, "Passionate about Web Design," I'll click Save now, because I'm in the section and I didn't fill out all the information here I'm being asked to choose an industry. You'll find the pipe character on the back slash key of your keyboard in case you're not aware. I'm going to add a space and a pipe character which is this vertical line and another space. And, for now, let's keep that there because it does inform people that she's a student but let's add to it. While your profile picture is one of the first things people will see on your LinkedIn account your headline is one of the first things they'll read.
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